The primary purpose of impression management is to establish or preserve someone's social standing. Public Relations (Definition and Examples) What is the purpose of impression management? It can also be a purposeful, strategic decision people enact when they need to control public opinion. Impression management can operate as a subconscious process that people don't realize is happening, which often occurs in social situations where people naturally try to make themselves likable and try to embody positive traits. When using impression management, people focus on spreading information that aligns with how they want others to perceive them, causing their audience to make decisions and form opinions based on an informational bias. Impression management uses the control of information to emphasize certain aspects of a situation while diverting attention from other details that could contradict the desired impression. People use impression management to reinforce current opinions or attempt to change them depending on their goals. Impression management refers to the actions people take to persuade others to think about a concept in a certain way. In this article, we discuss what impression management is, including information about its purpose and methods, and explain how to implement it in the workplace using situational examples. Understanding how impression management works can help you achieve your professional goals and increase your effectiveness at work. Impression management refers to the practice of trying to affect other people's perceptions. The stage thus becomes a metaphor where we act in ways that fulfill our need to be accepted in society.Being able to influence how others feel about a person, product, situation or idea can be a valuable asset in professional and social contexts. We are off stage, unobserved and thus more relaxed. when we are with our friends we behave in a more relaxed manner, we may be comfortable using language that may otherwise be considered abusive. Here we are accepted, people know us for who we are and there is no need for any kind of impression building. On the other hand, the backstage self refers to that aspect of self which we really are, this the self we are in the environment in which we are comfortable. Similarly, when we start working we may want to create a good first impression among our colleagues and our superiors, thus we may act accordingly, by eagerly doing any work that may be given to us and not procrastinate. when we may meet our friend’s parents for the first time, it is likely that we would wish for them to think of us as ‘good company’ for their children, so we may not abuse or talk in the same tone that we talk to our friends in, we may not drink or smoke. This is where our impression management comes into play, we usually tend to put out behaviors that will be easily accepted by the people of the society, e.g. This is the self that we present when we go out of our familiar setting, when we interact with people we are not yet comfortable with, these are people we do not know. The front stage self is the self that we are likely to show to the world. These are the two ways in which we present ourselves in society. This brings us to the concept of a front stage self and a backstage self. when we go for an interview, we will put on formal clothes and we are likely to be at our best behavior. The behavior presented in such a case is the one that will be acceptable by the one to whom we want to give an impression. They have certain goals in mind according to which they will behave. He uses the metaphor, in this metaphor the people are the actors and the society is a stage, the individuals interact with one another, as the actor’s exchange dialogue, they are being directed by the norms and values that the follow as the members of society.Īs they have to stick to the direction, the actors constantly engage in what is called ‘Impression Management’, this is when people try to control the impression that others have of them. He took this perspective from theatre, he uses theatre as a metaphor to represent how people behave in society and represent themselves. Erving Goffman studied the interactions that take place in society at the micro-level. Dramaturgical perspective was introduced in sociology in 1959 by Erving Goffman in his book ‘The Presentation of Self in Everyday Life’.
0 Comments
Leave a Reply. |
Details
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |